Freemium is a type of business model that works through offering a free service or product to anyone who wishes to use it, and charging for premium service or advanced product features. The business model has been pioneered by web2.0 gurus such as SEOmoz’s Rand Fishkin, or Anthony Caselena of Squarespace (other no...
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Bing Takes Off in Canada
Recent studies by Hitwise reveal that Bing produces the highest percentage of successful searches in Canada, with a success rate over 10% higher than Google (Bing=78.7%, Google=67.6%). It has been speculated that this is because Microsoft took the time to thoroughly crawl Canadian sites, paid attention to the French...
Bing Cashback: The Shopping Engine
One aspect of Microsoft’s Bing that has been a particularly bright light in its successful launch is Bing Cashback. Increasingly price conscious and search savvy consumers as well as their recession tightened belts have made Bing Cashback a welcome addition to the search world. It seems in general, that Bing had p...
Xbox Project Natal: The Future of Online Gaming
Currently, Nintendo Wii is the No. 1 selling gaming console in the huge gaming market that is the United States. That, however, looks like it is about to change. Microsoft is ready to roll out its new product, an addition for Xbox: Project Natal. Project Natal uses technology that could literally be a game changer. ...
Bring Bing to Europe!
The Search Cowboys, Bas Van Den Beld and Roy Huiskes, recently did their first radio show on webmasterradio.fm. They touched on many hot topics throughout the search industry, from the European Commission’s passing of the Microsoft Yahoo search deal to the drastic transfer of traffic from transaction sites to cont...





