Website: Social Advertising Panel: What it is, when to use it, how to use it
Overview: As most agencies are fully aware, social media affords tremendous opportunities to connect with loyal audiences. However, several social media sites provide paid advertising programs for the purposes of building an audience. From ...
Yesterday, I was checking out one on my favourite blogs, Digital Buzz, when I came across a brilliant piece of work done for Heineken. It was inspiring and it has been amazing to see how positively people are reacting to it online. But first off, please take five minutes to view the masterpiece that is Heineken’s ...
Website: 42 Ways to Sell More Online
Overview: If you or your clients sell online this is a can’t miss talk. There are no pie in the sky strategies or 6 month development projects discussed in this session – just straight up money making ecommerce tactics. You’ll discover simple tweaks you can make that will improve...
Website: 2010 Media Summit – New York
Overview: The International Conference on Media, Advertising, Television, Broadband, Social Media, Mobile, Cable & Satellite, Publishing & Radio, Magazines, News Media, Motion Pictures and Marketing.
Ticket Information: See website
Venue: McGraw-Hill Building, 49th St. & 6th Ave...
Website: I-COM Global Summit On Online Media Measurement
Overview: By March 10, 2010, the opening day of the 3rd Global Summit On Online Media Measurement, some leading markets will spend more than 20% of their total ad budget on digital advertising. However, that growth is challenged by the audience fragmentation f...
Website: WFA/RVD Global Advertiser Conference
Overview: This event is part of the Global Advertiser Week, which runs from March 30th to April 2nd in Istanbul, Turkey. The week will be co-hosted by World Federation of Advertisers (WFA) and the Turkish Advertiser Association (RVD). The headline event will be the Globa...
Website: ESOMAR Congress – Odyssey 2010 – The Changing Face of Market Research
Overview:The move from transactional to relational research is at the forefront of change in the Market Research industry. Technological advancements, societal changes and the current economic crisis are creating new dynamics – challeng...
Website: FITC Amsterdam
Overview: FITC returns to Amsterdam, NL, for the third edition of FITC Amsterdam, a bustling two-day event that brings together the best and the brightest from the world of Interactive design and development to learn, share and be inspired. From sound design to stop motion and apps to apparat...
An article on The New York Times reports on a patent application filed by Apple for a new advertisement technology that would interrupt user’s experience on computers and media players until the user interacts with the device to prove that the ad has been attentively watched.
The new advertisement enforcement tech...
Website: IAB Engage
Overview:Now in its 5th spectacular year, IAB Engage will be back on Wednesday 11 November 2009, to expand your minds and flex those marketing muscles in the biggest and most influential conference the UK online and mobile advertising industry has ever seen. Attended by over 650 senior advertiser...
