Microsoft adCenter has added a nice little feature to its web UI, the Ad Preview Tool. It has been available on Google AdWords for a while but it’s nice to have it in adCenter now as well. The tool allows you to check exactly where your ads appear for various keywords and how they look in Bing without adding any i...
Bing - 25 articles found
Bing 2.0 Going For Beauty Over Brains
Microsoft looks set to roll out an updated version of Bing, dubbed Bing 2.0. What we should expect from this update, which may occur in a matter of weeks, are some new visual and interactive features within search results using Microsoft’s SilverLight technology. This could mean pictures and other rich interactive...
Bing Takes Off in Canada
Recent studies by Hitwise reveal that Bing produces the highest percentage of successful searches in Canada, with a success rate over 10% higher than Google (Bing=78.7%, Google=67.6%). It has been speculated that this is because Microsoft took the time to thoroughly crawl Canadian sites, paid attention to the French...
Bing Cashback: The Shopping Engine
One aspect of Microsoft’s Bing that has been a particularly bright light in its successful launch is Bing Cashback. Increasingly price conscious and search savvy consumers as well as their recession tightened belts have made Bing Cashback a welcome addition to the search world. It seems in general, that Bing had p...
Bring Bing to Europe!
The Search Cowboys, Bas Van Den Beld and Roy Huiskes, recently did their first radio show on webmasterradio.fm. They touched on many hot topics throughout the search industry, from the European Commission’s passing of the Microsoft Yahoo search deal to the drastic transfer of traffic from transaction sites to cont...
